MARKETING EFFECTIVENESS OF WEBSITES

MARKETING EFFECTIVENESS OF WEBSITES

I am still working in the first module of the Starr Hall Professional Online Marketing Course.

There are many things to attend to in getting the infrastructure of websites in place so as to be found by search engines and increase marketing effectiveness.

In my case it is complicated by having more than one site.

For example, Starr Hall recommends using Hubspot’s website grader at www.websitegrader.com.

Enter your web address and an e-mail address, and the site will make comparisons with about 4 million sites and give a report showing much useful information, and suggestions to improve the marketing effectiveness of the site.

I ran the test on four of my sites, giving marketing effectiveness of 80%, 39%, 39% and 20% respectively. Also 48% on one of my blogs. Wow, what a lot can be done to turn these sites into proper marketing tools.

Hubspot website grader is just one of many steps recommended in the Starr Hall Professional Online Marketing course, to creating an effective website.


To buy the course at the special discount price of 210 euros, send an e-mail requesting an application form to earthenergies@gmail.com